1 in every 5 women in India receive sexual and inappropriate calls or messages. In 2022, Truecaller partnered with CNN News18 Network & The Delhi police to launch a six-month-long initiative aimed at increasing women's safety by calling out harassment and empowering survivors. The campaign reached approximately 1.65 billion users on digital platforms and ended with a marathon.

As someone who is genuinely passionate about women’s empowerment, I was honoured to work in tandem with Truecaller & CNN News for the marathon. I led the design department, finalizing the event logo and taking charge of the design for their social media and other collaterals, like banners, posters, stickers and T-shirts.